Work Rant...

[the_eggwhite]

Images. More specifically, photos. Everybody wants websites with loads of photos on, yet they go quiet whenever you ask them what they want to be in the images, or what messages they want to convey, or to who.

Then they default to pictures of the buildings. Yes, we have some quite nice buildings, but if you're wanting to sell the university, or to make it look vibrant and active, they don't really cut it. They make everything look like an estate agent's brochure. How about some people, folks? Not just mugshots, either. Something active, with a bit of movement or personality...

Gah.

Comments

[blufive.livejournal.com]

This is merely the non-verbiage equivalent of the way clients expect you to generate copy - by psychically divining what they require using sooper-sekrit webmaster skillz.

What, you mean you're not telepathic?

Anyhow, that way lies stuff like the site of A Certain Company. Generic clean-cut "efficient looking" people, just like you saw on ever other website ever. Bleh.